Natural skincare and haircare products

Our expertise lies in creating luxurious facial serums, herbal soaps, solid shampoos, balms, deodorants, face masks, body scrubs, and other premium care items.

We adhere to traditional recipes, drawing from the original formulas and methods of our founding family company. This heritage has enabled Herbalia to evolve into a distinguished brand in natural cosmetics. You can find our Zoya products in all DM stores across Serbia and in our online shop herbalia.rs. Products from our other two brands, Herbalia and Zoja Zec, are predominantly available on our e-shop.